There is much debate on “Is Fenty Beauty cruelty free?”. The brand has not made any public statements declaring itself to be cruelty-free, and they have not partnered with any organizations that promote cruelty-free cosmetics. Some people claim that the brand tests animals, while others say they do not.

Fenty Beauty Brand

Fenty Beauty, a brand that Rihanna launched in 2017, is relatively new. Its wide selection of foundations, concealers, and other products for all skin types and genders made it a popular brand.

The brand launched its first foundation with 40 shades. They added ten more shades to the range over time. This is also true for concealers.

Fenty Beauty’s unique approach to offering a foundation that suits every skin tone was a massive hit within days. Time magazine also named Fenty Beauty the best invention for 2017.

Fenty Beauty Brand

Is Fenty Beauty Vegan?

Fenty Beauty does not exclusively offer vegan products. Fenty Beauty does not claim to be 100% vegan. The brand does offer a wide range of vegan cosmetics. This is a popular choice for vegans due to the distinctiveness of its ingredients.

This indicates whether or not a product contains animal-derived particles.

Is Fenty Beauty Vegan

Fenty Beauty Vegan-friendly Products

Fenty Beauty may not be 100% vegan, but most of its top-selling products are vegan. Here are some vegan products of the brand.

1. Pro Filtr Soft Matte Longwear Foundation (all shades)

Pro Filtr Soft Matte Longwear Foundation is the best choice if you want full coverage and a matte foundation that won’t look cakey. This foundation is made to last, so you don’t have to touch up now and again. It creates a matte, oil-free look that doesn’t dry your skin.

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2. Pro Filt’r Hydrating Longwear Foundation (all shades)

Pro Filtr Foundation’s dry skin version is available. It moisturizes your skin and provides complete coverage. It is available in matte and longwear versions. The foundation remains the same throughout the day.

3. Pro Filt’r Instant Touch Concealer

A good concealer can make all the difference in your makeup game. The Pro Fill’r Concealer can help you enhance your makeup looks. This concealer is perfect for any occasion, whether you want a natural, glowing look with no makeup or a sophisticated party look.

4. Pro Kiss’r Luscious Lip Balm

Lip balm is an essential item to have in your purse. The lip balm moisturizes chapped lips and gives your lips a healthy shine.

5. Pro Kiss’r Lip Loving Srubstick

The dead skin cells accumulating on our lips need to be removed as soon as possible. The Pro Kiss’r Lip Loving Scrubstick gently exfoliates dead skin cells while moisturizing your lips.

6. Full Frontal Volume Lift and Curl Mascara

You must be a makeup artist to create a flawless eye look. Mascara is essential for every woman, even if they don’t wear any other makeup. It will bring out your eyes and make them stand out.

The Full Frontal Volume Mascara will give you the volume and curl your lashes beautifully.

7. Flyliner Longwear Liquid Eyeliner

The Flyliner Liquid Eyeliner features a sharp tip that can be used to create dramatic or more simple looks. It is very pigmented, and it also settles down magically over time without fading.

Is Fenty Beauty Cruelty Free?

Is Fenty Beauty Cruelty-Free

Fenty Beauty is 100% cruelty-free.

Fenty Beauty doesn’t test its products on animals. According to their FAQ section,

“Never. Fenty Beauty is cruelty-free. We do not allow any suppliers or affiliates, or partners to test our products on animals.”

If you’re looking for cruelty-free makeup, this brand is the one to trust. Products are not tested on animals. They also do not test the ingredients on animals. They are tested on animals, from their foundation to the ingredients of their lip balm.

Policies That Are Cruelty-Free

The label “Cruelty-Free” does not have a legal definition. It could mean many things to different people. Cruelty-Free is used to mean that there has been no animal testing. Specifically, ingredients, formulations, and finished products are not tested on animals during product development.

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Our Cruelty-Free Checklist is used to assess any company’s cruelty-free policies at the ethical elephant. This ensures that no animal testing has been performed by the brand, its suppliers, or any other third party.

Please note, however, that Vegan and Cruelty Free don’t always refer to the same thing.

What About China’s Animal Testing Laws?

Fenty Beauty confirmed that they sell only online in Hong Kong, Macau, and Hong Kong but not in China. Therefore, they do not have to test on animals.

Because Hong Kong and Macau do not belong to mainland China, they don’t have animal testing laws. Online cosmetics, such as those sold by Chinese online retailers like Tmall and Hong Kong, don’t require animal testing.

The product does not sell in China’s physical stores to be cruelty-free.

Some imported cosmetics may be exempted from animal testing starting May 1, 2021. Animal testing will still be required for most imported cosmetics in 2022.

Is Fenty Test Applicable To Animals?

Fenty Beauty’s policy on animal testing reveals that they don’t test animals. It does not allow retailers to test their products with animals.


FAQs About Is Fenty Beauty Vegan And Cruelty Free

Does Fenty Beauty Have A Parent Company That Tests Animals?

It does not have a parent company that tests animals.

Are Any Organizations Certifying Fenty Beauty Cruelty-Free?

Fenty Beauty has not been certified by any organization.

Is Fenty Non-Comedogenic?

Yes, foundations are. Fenty’s Matte Pro Filt’r Longwear Foundation is non comedogenic. The Pro Filt’r Hydrating Longwear Foundation is also non-comedogenic.

Is Fenty Paraben-Free?

Fenty is paraben free! Because parabens are linked to fertility problems in women and endocrine disruption, they have been under much scrutiny. The FDA has approved small quantities of parabens as preservatives in some products.

Parabens are not something you should regret. Paraben-free Fenty is possible and can still produce quality products. Paraben-free doesn’t necessarily mean that a product will be more prone to deterioration.

Fenty Is Gluten-Free?

Fenty is gluten-free 100% of the time!

Are Fenty Beauty Products Available In China?

No. China has a law that requires all cosmetic and skincare brands to adhere to the animal testing policy. It is required by law. Fenty Beauty follows an ethical path and has decided not to sell its products in Mainland China despite its huge popularity there.

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Is Fenty PETA cruelty-free approved?

PETA has not approved Fenty as cruelty-free. They are often called the grey zone of cruelty-free companies. Although they claim to be cruelty-free, they don’t have any evidence.

Fenty would have more credibility if they had a PETA or Leaping Bunny certificate. We hope they are working towards this but have not provided any details.

Is Fenty Phthalates-Free?

Yes, Fenty is phthalates-free! Parabens and phthalates are also highly controversial in beauty. Although they improve texture in nail polishes and hair sprays, phthalates are common in beauty products.

Fenty is one of the most prominent brands in the beauty industry. I hope that more brands will stop using parabens or phthalates.


Fenty Beauty is a great brand! They are vegan, paraben- and phthalate-free and have the most extensive range of shades in beauty. Their cruelty-free certification is the most important, especially since they are sold in China.

It makes us so happy to see a brand that believes in protecting animals and the environment. They also have excellent packaging, a super cute water-drop shape, and a gold twisty tie!

Restorbio hopes you found this article useful, and we’re always here to help. If you have any questions or need our help, don’t hesitate to contact us.

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